Selected Works & Case Studies
A selection of projects across brands, nonprofits, and growing businesses — focused on strategy, content, and real results.
Contemporary Art Museum(USA)
Social Media Strategy & Content Management
Developed and executed a structured social media strategy for a contemporary art museum, focusing on content consistency, audience engagement, and brand-aligned storytelling across platforms.
Nonprofit Initiative (California, USA)
Social Media Strategy, Campaigns & Community Growth
Managed multi-platform social media and led engagement-driven campaigns, including a storytelling initiative and outreach strategy to connect with nonprofits and grow an active community.
E-commerce Brand (Lagos, Nigeria)
Social Media Marketing & Sales Support
Led social media marketing and day-to-day operations for a grooming brand, driving engagement, generating leads, and supporting product sales through content, paid ads, and direct customer interactions.
Faith-Based Brand (United Kingdom)
Instagram Management & Content Support
Managed and grew a faith-based Instagram presence through intentional content, audience engagement, and close collaboration with the founder to ensure alignment with the brand’s message and goals.
Explore the Works in Detail
Contemporary Art Museum(USA)
Social Media Strategy & Content Management
Overview
Supported a contemporary museum focused on African diaspora art by managing and improving their social media presence through structured content planning and strategic execution.
What i Did
Developed and implemented a comprehensive social media strategy aligned with the brand’s identity
Created and tested different content formats to improve audience engagement and performance
Planned and organized content using structured systems for consistency and efficiency
Conducted keyword and content research to improve visibility and relevance
Monitored analytics to refine strategy and improve overall performance
Designed visual content using tools like Canva and Penji
Managed content planning and coordination using Airtable
Result
Improved content consistency and audience engagement by implementing a structured and data-informed social media workflow, allowing the team to maintain a cohesive and active online presence.
Nonprofit Initiative (California, USA)
Social Media Strategy & Content Management
Overview
Supported a nonprofit-focused initiative by managing its social media presence, leading strategic campaigns, and building meaningful connections with organizations working in similar spaces.
What i Did
Developed and executed a multi-platform social media strategy across Instagram, X (Twitter), and LinkedIn
Launched a storytelling campaign aimed at connecting with nonprofits operating in conflict zones
Led a manual outreach initiative (DMs and emails) to build relationships and expand community reach
Supported the rollout and promotion of a micro-documentary series, including campaign planning and audience engagement
Monitored analytics and refined content strategy based on performance insights and audience behavior
Result
Increased brand visibility and community engagement while building valuable relationships with aligned organizations, creating a strong foundation for future collaborations and campaigns.
E-commerce Brand (Lagos, Nigeria)
Social Media Strategy & Content Management
Overview
Led social media marketing and day-to-day operations for a grooming brand, driving engagement, generating leads, and supporting product sales through content, paid ads, and direct customer interactions.
What i Did
Planned and executed a social media strategy aligned with business growth goals
Created and curated engaging content to attract and retain customers
Conducted market research and competitor analysis to guide content and positioning
Managed customer inquiries and support via DMs and WhatsApp
Implemented WhatsApp marketing for direct communication and conversions
Ran paid marketing campaigns to generate leads and sales
Handled operational tasks including product orders and delivery coordination
Result
Improved customer engagement and contributed to lead generation and sales growth, while ensuring smooth day-to-day operations and customer experience.
Faith-Based Brand (United Kingdom
Instagram Management & Content Support
Overview
Worked closely with the founder of a faith-based brand to manage and grow their Instagram presence, ensuring content remained consistent, engaging, and aligned with the ministry’s message.
What i Did
Managed the Instagram account to improve reach, engagement, and consistency
Collaborated directly with the founder on content approvals and campaign planning
Created intentional and relatable content aligned with the brand’s themes and values
Supported audience engagement to build a more connected community
Assisted with onboarding processes and communication support for smoother operations
Result
Improved content consistency and audience engagement while maintaining a clear and aligned brand voice, allowing the founder to stay focused on core priorities.
CONTEMPORARY ART MUSEUM, USA
Social Media Management
Overview
Supported a contemporary museum focused on African diaspora art by managing and improving their social media presence through structured content planning and strategic execution.
What I Did
Developed and implemented a comprehensive social media strategy aligned with the brand’s identity
Created and tested different content formats to improve audience engagement and performance
Planned and organized content using structured systems for consistency and efficiency
Conducted keyword and content research to improve visibility and relevance
Monitored analytics to refine strategy and improve overall performance
Designed visual content using tools like Canva and Penji
Managed content planning and coordination using Airtable
Result
Improved content consistency and audience engagement by implementing a structured and data-informed social media workflow, allowing the team to maintain a cohesive and active online presence.
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